Posts Tagged ‘Roku’
On TV, NOW! Adds a New TV Channel to Their Video-On-Demand Operations
You. On TV, NOW!, is pleased to announce the addition of a new channel to their line-up available on Roku and Amazon Fire TV.
Read MoreHow OTT viewers are changing
Just how loyal are cord-cutters? According to data out from Hub Entertainment Research, quite loyal – at least to one.
Read More8 Reasons to Start A TV Channel Now (And How to Make it Happen)
Businesses, people, and brands can easily have their own channel on services like Roku (27 million subscribers) and Amazon Fire TV (30 million active subscribers), as well as AppleTV. Live streaming on your channel is also available. The cost is very reasonable and affordable for most small businesses.
Read MoreConnected TV Ad Inventory Keeps Growing Even platforms that get much of their traffic from mobile can benefit
Connected TV inventory is growing like weeds. We expect that more than half of the US population (57.2%) will watch connected TV in 2019, up from 51.7% in 2017, and because the time they spend watching will increase too, the amount of connected TV inventory available to advertisers will proliferate.
Read More15 Mind-Blowing Stats About TV Advertising
There’s nothing quite like the power of sight, sound, and motion in building an emotional connection with audiences. So it’s little wonder why television remains at the forefront of traditional advertising.
Read MoreHalf of Americans embrace connected TV
That’s according to eMarketer , who found that viewership for connected TV (defined as TV delivered via the internet, be it via a smart TV or another device, such as a Blu-ray player, game console or Roku) is up from 51.7% in 2017.
Read MoreApple TV usage is surging but Roku still rules
Apple TV usage grew a staggering 709% year-over-year in the first quarter of 2018 but Roku still rules the big screen, according to a report by Conviva (via TechCrunch).
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