Roku
On TV, NOW! Adds a New TV Channel to Their Video-On-Demand Operations
You. On TV, NOW!, is pleased to announce the addition of a new channel to their line-up available on Roku and Amazon Fire TV.
Read MoreConnected TV Ad Inventory Keeps Growing Even platforms that get much of their traffic from mobile can benefit
Connected TV inventory is growing like weeds. We expect that more than half of the US population (57.2%) will watch connected TV in 2019, up from 51.7% in 2017, and because the time they spend watching will increase too, the amount of connected TV inventory available to advertisers will proliferate.
Read MoreApple TV usage is surging but Roku still rules
Apple TV usage grew a staggering 709% year-over-year in the first quarter of 2018 but Roku still rules the big screen, according to a report by Conviva (via TechCrunch).
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